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Household essentials price guide

Toothpaste Price Comparison: Cost per Ounce

Compare toothpaste prices by ounce, tube count, whitening, sensitive formulas, fluoride, coupons, rewards, and Amazon multipacks.

Compare live pricesCheck weekly adsAmazon options (paid link)

Published June 17, 2026 · Reviewed July 16, 2026

By the Price Scout Editorial Team · Review our methodology

Scout holding a checklist with generic toothpaste tubes and toothbrushes

Direct answer

How to compare toothpaste fairly

Toothpaste can be compared by price per ounce within the same treatment class. Sensitive, prescription-strength, whitening, and standard fluoride formulas should stay separate.

Primary metric
Price per ounce within the same formula class
Calculation
Package price ÷ total ounces = price per ounce
Fair-comparison rule
Match treatment class, fluoride status, tube count, formula, and package size before ranking.
Calculate a unit price

Best places to buy

Best places to buy toothpaste

Start with Amazon affiliate options for delivery and subscriptions, then cross-check Walmart, Target, and Costco source pages for pickup, promos, bulk packs, and final checkout terms.

Affiliate clicks and retailer source clicks are tracked separately.
Final price, delivery, pickup, rewards, and seller details can change at checkout.

Disclosure: This page may contain affiliate links. Price Scout may earn a commission at no extra cost to you. As an Amazon Associate I earn from qualifying purchases.

AAmazon shopping optionAmazonAffiliateBest for: Subscribe & Save, Prime delivery, multipacks, and quick brand comparisons.Use this as a direct Amazon research link, then confirm seller, delivery date, Subscribe & Save eligibility, and final checkout price.Shop toothpaste on AmazonWBest pickup baselineWalmartSourceBest for: Baseline toothpaste prices, pickup availability, broad formula coverage, and multipacks.Search results can mix travel sizes, full-size tubes, and multipacks.Check Walmart pickupTBest for Circle offersTargetSourceBest for: Target Circle offers, oral-care promos, pickup, and same-day options.Circle offers and card savings may change the effective price after the shelf price.Check Target dealsCBest bulk optionCostcoSourceBest for: Large toothpaste multipacks and repeat household purchases.Warehouse, Costco.com, and same-day prices can differ, and multipacks may be limited by formula.Check Costco packsSBest club-store alternativeSam's ClubSourceBest for: Sam's Club source checks, local availability, and current cart terms.Confirm final price, coupons, fulfillment, and substitutions before buying.Check Sam's Club packsCBest ExtraCare checkCVSSourceBest for: ExtraCare oral-care offers, app coupons, and reward stacking.Drugstore shelf prices can be higher unless the coupon and reward stack is strong.Check CVS deals

Research methodology

How Price Scout compares toothpaste

The goal is to compare verifiable retailer-source information without presenting unlike package prices as equivalent deals.

Every displayed retailer price includes a source link and retrieval timestamp.

Unit values are compared only when package size and unit type can be normalized reliably.

Different formulas, sizes, counts, scents, and fulfillment terms remain separate comparison considerations.

Amazon is an outbound paid-link option only; this guide does not display Amazon prices, ratings, reviews, images, or availability.

Cached price trackerSee current indexed toothpaste pricesOpen trackerWalmart category pageSee current Walmart toothpaste pricesOpen Walmart page

Compare ounces per tube

Multipacks can hide smaller tubes. Check total ounces and formula before comparing the pack price.

Rewards can swing deals

Toothpaste is common in drugstore rewards events, but only count rewards you will actually use later.

Confirm the formula

Use source links to verify whitening, sensitive, fluoride, kids, and multipack details before buying.

Current source-backed signals

Cached prices Price Scout already has

These cards reuse saved Walmart deal data and trending comparisons when available, giving you a recent starting point before you open retailer pages.

Crest Toothpaste, Premium Plus Scope Outlast Fluoride Toothpaste, Mint, 5.2 oz, 3 pack

Walmart current price

Crest Toothpaste, Premium Plus Scope Outlast Fluoride Toothpaste, Mint, 5.2 oz, 3 pack

$8.97

Checked Jul 31, 7:58 AM for ZIP 33130.

Check Walmart source

What to compare

  • Total ounces across all tubes because multipacks may include smaller tubes.
  • Whitening, sensitive, fluoride, kids, tartar-control, and specialty formulas because they are priced differently.
  • Brand tier and formula preference before comparing a coupon deal with a baseline store price.
  • Drugstore rewards, digital coupons, and Target Circle offers only when the terms match the exact product.
  • Amazon multipacks and subscriptions when you already know the formula your household uses.

Timing tips

  • Check CVS and Walgreens during oral-care rewards events, then compare the after-reward value against Walmart and Target.
  • Check warehouse clubs for multipacks when your household uses the same formula consistently.
  • Check Amazon for multipacks or Subscribe & Save only after confirming tube size and formula.
  • Recheck the final cart because coupons often apply to specific sizes or formula lines.

Stores to check

Where to compare toothpaste

Use these as starting points, then confirm final checkout price, fulfillment, and stock on the retailer site.

W

Walmart

Best for: Baseline toothpaste prices, pickup availability, broad formula coverage, and multipacks.

Watch: Search results can mix travel sizes, full-size tubes, and multipacks.

Open source
T

Target

Best for: Target Circle offers, oral-care promos, pickup, and same-day options.

Watch: Circle offers and card savings may change the effective price after the shelf price.

Open source
C

Costco

Best for: Large toothpaste multipacks and repeat household purchases.

Watch: Warehouse, Costco.com, and same-day prices can differ, and multipacks may be limited by formula.

Open source
C

CVS

Best for: ExtraCare oral-care offers, app coupons, and reward stacking.

Watch: Drugstore shelf prices can be higher unless the coupon and reward stack is strong.

Open source
W

Walgreens

Best for: myWalgreens oral-care promos, Walgreens Cash events, and coupon stacking.

Watch: Rewards value only helps if you will use the reward before it expires.

Open source
D

Dollar General

Best for: Digital coupons, smaller trips, and everyday oral-care basics.

Watch: Small tubes can look cheap while costing more per ounce.

Open source

Common buying mistakes

  • Comparing a small multipack with full-size tubes by pack count alone.
  • Buying a specialty formula your household will not use because the coupon looks strong.
  • Counting rewards as savings when you will not use the reward later.
  • Ignoring fluoride, sensitive, or kids formula requirements.

Before you make the trip

Run a fresh source-backed check when the cart matters.

The guide helps you decide what to inspect. The live comparison is for current local prices, current stock, and final retailer source links.

Compare live prices

Frequently asked questions

What is the best way to compare toothpaste prices?

Compare total ounces, tube count, formula, and final checkout price. A multipack is not automatically cheaper if the tubes are smaller.

Are drugstore toothpaste deals worth it?

They can be when coupons and rewards stack well, but compare the after-reward value against Walmart, Target, Costco, or Amazon multipacks.

Should I compare whitening and sensitive toothpaste directly?

Only if either formula works for your household. Formula needs can matter more than a small unit-price difference.

Can Price Scout show live toothpaste prices?

Yes. Use the Price Scout search box for a current source-backed check, then confirm the final price, stock, and fulfillment details on the retailer site.

Related Price Scout pages

Browse Walmart price dropsOpen weekly ad linksCompare Amazon Subscribe & Save vs Walmart pickupRead the rewards programs guide

Retailer source links

Walmart current toothpaste searchTarget toothpaste searchCostco toothpaste search

Continue comparing

Related household price guides

Compare the rest of a repeat-purchase basket with the same source, category, and unit-quality rules.

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Compare retailers

Where to shop for toothpaste

These retailer guides combine shopping-workflow advice with compatible source-backed unit-price samples when both stores have current data.

Store comparisonCVS vs WalgreensStore comparisonDollar General vs Dollar TreeStore comparisonWalmart vs Dollar Tree