Kroger rewards
How to sign up for Kroger Plus
Kroger's free membership connects your digital account, Shopper's Card or Alt ID, digital coupons, and Fuel Points. This guide walks through signup and separates the free rewards setup from paid Boost benefits.
Updated May 2026 using Kroger's current rewards pages.

Quick answer
Create a free Kroger digital account, then link or create the Shopper's Card or Alt ID you want to use at checkout. Once that is set, clip digital coupons before you shop and identify the same account online, in the app, or in store.
The free membership is enough for member savings, digital coupons, and eligible Fuel Points. Boost is optional and paid, so compare it only after the basic rewards account is working.
Step-by-step signup
- 1
Create a Kroger digital account
Go to Kroger.com or open the Kroger app and create an account with your name, email address, and preferred store. If you already shop Kroger online, sign in instead.
- 2
Connect your Shopper's Card or Alt ID
Kroger lets members shop online with a digital account or in store with a Shopper's Card or Alt ID. If you already have a card, link it so your coupons, points, and rewards stay in one account.
- 3
Set your preferred store
Choose the Kroger location you normally use. This helps the app and website show the right weekly ad, pickup options, and local offers.
- 4
Clip digital coupons before checkout
Browse Kroger digital coupons and clip the offers you want. Clipped coupons attach to your account and apply when you use the same account, Shopper's Card, or Alt ID at checkout.
- 5
Use the account when you shop
Online, stay signed in. In store, scan your app barcode, swipe your Shopper's Card, or enter the Alt ID connected to the account.
- 6
Track Fuel Points and decide on Boost separately
Kroger members can earn Fuel Points on eligible purchases. Boost is a paid membership with added delivery, fuel, and savings benefits, so treat it as an upgrade rather than the basic signup step.
Free membership vs. Boost
| Option | Cost type | Best fit |
|---|---|---|
| Kroger free membership | Free | Member savings, personalized offers, weekly ad planning, digital coupons, receipts, and Fuel Points in one account. |
| Shopper's Card or Alt ID | Free account tool | Identifying your account at checkout when you shop in store, especially if you do not want to scan the app every time. |
| Digital coupons | Free to clip | Extra savings on specific items. Clip offers before checkout and make sure the same Kroger account is used. |
| Fuel Points | Earned reward | Shoppers who buy eligible groceries and want to redeem points for fuel savings where Kroger fuel rewards are accepted. |
| Boost by Kroger | Paid membership | Frequent Kroger delivery or fuel-savings shoppers who can use the extra paid benefits enough to justify the cost. |
Common questions
Is Kroger Plus free?
Yes. Kroger describes its base rewards membership and digital account as free. Boost is the separate paid membership.
Do I need a physical Kroger card?
No. A Shopper's Card can help, but Kroger also lets members use a digital account or Alt ID. The important part is keeping purchases, coupons, and points tied to the same account.
How do Kroger digital coupons work?
Clip the coupon in the Kroger app or on Kroger.com before checkout. The offer is saved to your account and should apply when you use the linked account, Shopper's Card, or Alt ID.
How do Kroger Fuel Points work?
Kroger says members earn Fuel Points on eligible groceries and general merchandise, then redeem points for fuel savings at Kroger Fuel Centers and participating fuel stations. Restrictions and local availability can vary.
Is Boost required for Kroger rewards?
No. Boost can add paid benefits like delivery perks and bonus fuel points, but you can use the free membership without joining Boost.
What should I check first if coupons do not apply?
Make sure the coupon was clipped before checkout, the item matches the coupon details, and the checkout account, Shopper's Card, or Alt ID is the same one where the coupon was clipped.
Sources
Program details can change. These are the official Kroger pages used for this guide.