Publix rewards
How to sign up for Club Publix
Club Publix is the free Publix loyalty program. This guide shows how to create the account, verify your phone number, clip digital coupons, and use member perks without looking for a separate rewards card.
Updated May 2026 using Publix's current rewards help pages.
Quick answer
Sign up for Club Publix for free at clubpublix.com, Publix.com, or in the Publix app. Use the phone number you want to enter at checkout, then verify it in your account.
Before shopping, clip digital coupons and check the Perks and coupons section. At the register, enter the same 10-digit phone number so saved digital coupons and eligible perks can apply.
Step-by-step signup
- 1
Go to Club Publix
Visit clubpublix.com, Publix.com, or open the Publix app and choose the Club Publix signup option. If you already have a Publix account, log in instead.
- 2
Create your free account
Enter the required account details, including the email address and phone number you want attached to your Publix shopping activity.
- 3
Verify your phone number
Publix says member perks and digital coupons are applied at checkout when you enter the phone number tied to your Club Publix account, so make sure the number is current and verified.
- 4
Choose your communication preferences
Some Club Publix perks are tied to personalized communications. If you want those perks, check the Perks & coupons area and make sure the account is opted in.
- 5
Clip digital coupons
Open Digital Coupons under Savings and clip the offers you want. Clipped coupons are saved to your Club Publix account before checkout.
- 6
Enter your phone number at checkout
In store, enter your unique 10-digit phone number on the PIN pad. Online or in the app, stay signed in so saved offers and order history stay connected to the account.
Club Publix benefits
| Feature | Cost type | Best fit |
|---|---|---|
| Club Publix | Free | Personalized savings, digital shopping tools, purchase history, shopping lists, birthday perks, and member-only offers. |
| Digital coupons | Free to clip | Paperless coupons saved to your Club Publix account and redeemed with the registered phone number at checkout. |
| Perks and offers | Free member benefit | Deals picked for your account, special perks, birthday treats, and savings that may require personalized communications to be turned on. |
| Publix app | Free tool | Managing your Club Publix account, clipping coupons, building shopping lists, checking the weekly ad, and reordering past purchases. |
Common questions
Is Club Publix free?
Yes. Publix says Club Publix is free and that there is no charge to join or use digital coupons.
Does Club Publix use a physical rewards card?
No. Club Publix is account and phone-number based. Enter the registered 10-digit phone number at checkout so perks and digital coupons can apply.
Do I have to enter my phone number every time?
Publix recommends entering your phone number each time you shop so your savings apply and future offers can be personalized based on your purchases.
How do Publix digital coupons work?
Clip coupons online, in the app, or on the Publix digital coupons page before checkout. Then enter the phone number tied to your Club Publix account when you buy the matching item.
Why did a coupon not come off?
Check that the coupon was clipped before checkout, the item matches the coupon terms, the coupon has not expired, and the phone number entered at checkout is the one on your Club Publix account.
Can one household use the same Club Publix account?
Publix says each Club Publix account has one registered user, but the account may be used by a household when shoppers enter the same registered phone number at checkout.
Sources
Program details can change. These are the official Publix pages used for this guide.